Don’t Wait – Big Mistake
I stopped my travels yesterday at a truck stop because the fuel prices were the best for miles around. Upon arrival, I was tired and decided to fuel up on my way out this morning. …
Moving Billboards
In my journey back to the East Coast, I see a lot of truckers and get to read the “marketing” messages on the trucks. A lot of the major companies are using the trucks as …
What Time Is It
As you read this I am in my fourth time zone in less than a week. Since I am also hosting online meetings as I travel, it’s been a bit more than crazy. Is there …
Being Stranded in a Strange Land
Traveling has its risks, including the ever-present danger of being stranded in someplace strange. It’s a reality of travel, and it happened to me two days ago. My camper is a toy hauler model, because …
Perspective
Traveling through northern Arizona was a totally different world than the desert. The elevation was breathtaking, and the cooler temperatures a welcome relief. It’s amazing how little things can change our perspective. In the business …
Ghost Towns,Tumbleweed, and Automation
RV parks in the Southwest are starting to resemble ghost towns, with an occasional tumbleweed rollin’ on through. The winter months are very different. Literally thousands of people migrate to this area of the country …
Separating Strategies From Tactics
This is short and to the point… Most fitness business owners don’t have an effective marketing plan because they don’t know how to separate strategies from tactics. They follow one tactic with little or no …