Tag: Business Leadership

Ron Gordon

It’s how High You Bounce!

Sometimes someone says something so simple, and yet so profound, it stays with us forever. On one such occasion I was meeting with one of my mentors and was describing, at his request, a very

Ron Gordon

Building Trust In An Uncertain World

I just got off a Zoom meeting with some trainers at a gym in upstate New York. In case you don’t know, gyms in New York are not allowed to open yet. They have no

Ron Gordon

A “Taste” Of What Our Customers Are Experiencing

I was an early self-isolator. The fuel gauge on my truck hardly moved for 8 weeks. Last Saturday I cautiously ventured out for dinner. I chose a restaurant I had frequented often in the past.

Ron Gordon

Is The Check Really In The Mail?

Do I sound like the bearer of bad news? Small fitness businesses are at a crossroads.  Unless we have a plan A that does not depend on a stimulus check and are seriously working our

Ron Gordon

Are You Focused On The Right Thing?

I hope you and your family had a great holiday weekend.  It’s defiantly weird to celebrate the holidays in a social distancing way. Hopefully, we won’t have to do that for too much longer.  Here

Ron Gordon

It’s Time To Rethink Everything

I hope you are healthy and safe. I know it’s frustrating and stressful right now, but there is always hope and, this too shall pass.  Are you ready for the new normal?  The time when

Ron Gordon

Building Your Fitness Business in Challenging Times

I hope you are healthy, safe, and strong. Now is a critical time for every gym owner and trainer. It starts with attitude, expectation, and faith. We cannot count on the things that worked in

Ron Gordon

Don’t Miss This Free Training

Yesterday, I heard a fitness business owner say that if the pandemic lasts two more weeks, he is going out of business.  He has already made his decision. He is using this situation as an

Ron Gordon

Will Your Business Survive or Thrive?

I have been on the keyboard more than usual, and my wrist needs a break, so this is going to be short today. I know everyone has a lot on their minds. Some people are