Tag: Fitness Business Growth

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Connecting With Prospects in a Meaningful Way

We are interested in outcomes and transformations in our lives. Talk to prospects, market to them, and promote to them on that level to explode your business.

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A Lesson From Mt. Everest

I have been anxiously following a friend who has been on Mt Everest, the highest mountain in the world, for the last 30 days preparing for a summit attempt. My friend is an endurance athlete

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Grow Your Business Fast(er).

I have recovered from traveling back from the fitness conference in Orlando. You may already know this, but route I-95 is a bear to travel, especially during spring break week, on a motorcycle. Luckily, I

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An Example of Things to Come

This is a personal story, with a very interesting twist. I have always taken care of myself. Trained smart ate well and lived the wellness life I coached my clients to lead. Regardless, a few

Ron Gordon

Why Small Group Training Works

I am having one of those days that whatever I do, people keep putting roadblocks in my way. Today’s struggle is with the city government and all the reports, applications and forms they want from

Ron Gordon

Set Your Prospects Up For An Experience

Forget mimicking the big-box gyms. Look sideways at what other successful businesses do, and figure out how to get the same result they get.

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Why Are So Many Fitness Franchises Opening Everywhere?

The small small gym has created more opportunity in the fitness industry than it can keep up with. Enter the fitness franchise.

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Are You Turning Enough People Away?

With the nicer weather approaching, I’m looking to improve my motorcycle riding skills. My skills have plateaued, and I know the way to improve is to get around other successful riders. I’m looking for the

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When to NOT Heavily Promote Your Business

Being perceived as a fitness person first and a business person second casts you in a less significant role in the community, until you are established.