Tag: Fitness Business
Are You Ready?
Being on two wheels is one of my favorite ways to see the world. Pennsylvania is really beautiful this time of the year. I like to travel solo, but this time I am traveling with …
Row, row, row!
Traveling in an RV makes working out on a routine basis a bit of a challenge. Besides being on the road a fair amount, there is a host of other obstacles including the weather, safety, …
Do you have the courage to ask this question?
Do you have trouble “closing” the sale? I used to have trouble closing the sale, but thinking back, my biggest challenge was the word “closing.” To close. What does that mean? What comes to my …
What’s On Your List?
We all have a list of things we want. Out potential new members and clients (prospects) come to us with a list of things they want. What separates a real goal from a wish is …
The Right Questions
What do you want? Why do you want it? These two questions are the foundation for any sales conversation. When the prospect comes to you, they really care about only one thing. It’s not how …
Thanks, Will Smith
One of the Sunday morning news shows had a feature on Fitness. Will Smith showed before and after pictures of his weight during the pandemic. During his interview he committed to getting back in shape, …
The Human Touch
Nineteen years ago, in 1992, Bruce Springsteen released a very popular song giving us one of the clues to building a strong fitness business For small gyms it’s one of the key things that differentiates …
Difficult Conversations
After spending the winter in the Southwest warmth, I feel like I am experiencing real (cold) winter in the Northeast now. It’s some of the coldest weather I have experienced in over a year. But …