The New Normal

Throughout 2020, 6 Figure Trainers’ clients had different results than most fitness businesses, because we did things differently.

Instead of meeting weekly on an individual basis, we met daily as a group, every day except Saturday.

We struggled with all the changes and the things out of our control. We each vented and got it all out on the table.

Then we refocused on what we could control. First, and most important, we could control our attitude. We kept each other in check. We supported each other.

Things did not go as we hoped and planned, yet we continued to meet and stay focused.

As the months ticked by we noticed something that gave us energy. We were growing when most others were shrinking.

Fast forward to 2021 and you see massive growth happening.

Sure, the climate has changed and everyone is growing once again, except those that lost their way in the tough times.

One of the most regulated states in the country, New York, just lifted the “crisis” status last week. While we are not out of the woods when it comes to the pandemic, we have all made great progress.

New York State’s announcement is just the beginning.

In varying degrees the new normal is here throughout the country.

And we all face a new danger. That danger is returning to business the way it used to be.

Do you really want to return to normal? Was the old business really that good. What did you always wish you could change? What things did you tell yourself during 2020 that you wish you had done differently?

Now is your chance.

Posted by Ron Gordon

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