The caller on the other end of the phone assured me they could get me hundreds of leads for my fitness business in a very short time on social media.
Their presentation relied heavy on emotion.
I was looking for new members (and the sales that comes with the membership) because I was having trouble paying my bills.
I was so worried, I had a hard time sleeping most nights.
I was working very hard teaching all my classes, and I had little energy left over for anything else.
I was exhausted.
The marketing sales person seemed to know this, as if he was reading my mind.
What he was telling me was checking all the boxes. I was warming up to the idea of giving them some money (I had no idea where it would come from), creating the discount they recommended, and signing the paperwork.
I had one more question for him.
Could he give me the names of three customers of his that I could talk with to confirm his success stories.
He responded that his online reviews were for that purpose and he directed me back to getting the paperwork and the payment made.
My brain immediately signaled, red alert!
This story repeated itself several times in my early career until I changed my thinking.
This scenario plays itself out every day in the fitness industry.
We love what we do. That is why we started our businesses.
We believe if we have the best fitness business around, people will line up at the doors.
Then the reality sets in.
This is when I had to change my thinking.
We must become marketers of our product and most of us know very little about effective marketing. We think in terms of big corporations with deep pockets, rather than the real world we live in.
The reality is that we need to spend nothing on marketing (ZERO dollars) until we have exhausted all the free marketing available to us.
In case you are wondering what those things are, you are in luck.
I have prepared a list of marketing tactics that you can implement today!
This is not a hypothetical list I received from some weekend workshop!
This is a list of the tried and true tactics I used to build a 6 Figure Income from my fitness business, going from zero to 6 Figures in eighteen months!
I am giving you a copy of exactly what I did.
I originally offered this PDF last week with the intention to take it down today.
But the response was overwhelming and I decided to keep it up for a few more days.
Get your free copy now!
I want a copy of Marketing Tactics (FREE) for a Fitness Business
Complete everything on this before you spend any money on social media advertising.
You will likely find, like I did, that you don’t need to spend anything on social media advertising.
Remember, you only get results when you take action on your ideas!
