I have reached my summer location and my crazy travel days are behind me for a few weeks.
My trampoline skills are slowly coming back! It’s been a year so the first few bounces are a bit unsettling. 🙂
I had a chance to watch Shark Tank the other night.
A contestant came out from behind the curtain dressed like a fitness instructor, carrying a water bottle, a yoga mat, and a duffel bag.
She rolled out the mat, unloaded the duffle bag which contained a small radio, a clipboard, and a pen and paper.
The sharks were surprised, like me, when she said this was not going to be a fitness workout. Instead she said she had a mental fitness program for their consideration.
She went through her presentation and all her grand ideas.
ALL the sharks agreed that her program was needed and very important, especially in these times.
None of the sharks would consider an investment of any kind, and their feedback was interesting.
Kevin O’leary’s final remarks to the contestant were to take her project out behind the barn and shoot it.
She tried to put up a fight, but he was right.
This country desperately needs programs to address mental health. On that we can all agree.
How you deliver such a program is incredibly interesting and challenging. There are all kinds of obstacles to overcome.
Without going into all the seen and unseen challenges with mental health programming, it’s clear that it would be much more natural to introduce the concept as a secondary emphasis of an already existing program.
What industry is in the best place to do this? The fitness industry of course.
Just like mobility and nutrition aspects of a fitness program, we need to add a mental health emphasis, and talk about it in our fitness programs.
A word of caution: This kind of emphasis is secondary to having a solid stable business model first.
Need ideas on how to do that? Check the PS for ideas that can help you.
Remember, you get results only if you take quick action on your ideas.
