Tag: Fitness Business Growth

Ron Gordon

Is Your Axe Dull?

I am in the middle of a training webinar and we just took a break. This is really fascinating stuff. I’m amazed at the little tweaks in effective marketing because the Pandemic has severely altered

Ron Gordon

Have your Eagles landed?

A few years ago I attended a fitness conference. The keynote speaker was Pat Riley, then the coach of the Lakers. Ok, it was more than a few years ago. 🙂 In his speech he

Ron Gordon

5 Seconds, or Less

I devote a lot of time studying emerging trends in business and fitness. This self education has always been important to me, but even more so in the current business climate. As a reader of

Ron Gordon

Enthusiasm vs. Effectiveness

I went from a fantastic family vacation in the mountains back to reality. My reality was a scheduled “minor” surgery on my foot. The surgery went well, somewhat surprisingly, it’s the post-op therapy that’s the

Ron Gordon

Tomorrow Never Comes

Try this on for a fun experience. Keep track of how many times in one day someone, anyone, says that they will get to that tomorrow. It’s amazing how many times you will hear this

Ron Gordon

Time to Party!

One of my high school milestone reunions was scheduled to happen in 2020. The pandemic caused a reschedule for 2021. However, New York State was still opening up slowly, the reunion was rescheduled again for

Ron Gordon

The Tides have turned, but the winds have changed…

I talk to gym owners and fitness trainers all the time and one thing is for sure right now. The fitness business is growing again! This is a huge relief to the industry that was

Ron Gordon

The Business of Boutiques

It’s great to be back in Upstate NY with family for the summer. This is the community where I honed my fitness business skills, and it’s very interesting to see what has stayed the same

Ron Gordon

The New Normal

Throughout 2020, 6 Figure Trainers’ clients had different results than most fitness businesses, because we did things differently. Instead of meeting weekly on an individual basis, we met daily as a group, every day except