Tag: Fitness Business Sales

Ron Gordon

You’re Worth It

In an earlier career I was doing some modeling. I got a job that required a special styling of my hair. I had a full head of hair back then, 🙂 I was sitting in …

Ron Gordon

Enthusiasm vs. Effectiveness

I went from a fantastic family vacation in the mountains back to reality. My reality was a scheduled “minor” surgery on my foot. The surgery went well, somewhat surprisingly, it’s the post-op therapy that’s the …

Ron Gordon

Use Your Words

I am camping in the Adirondack Mountains in New York. Each year at this time our family gets together to celebrate our family at a camping event aptly called family week. Each year attendance has …

Ron Gordon

Time to Party!

One of my high school milestone reunions was scheduled to happen in 2020. The pandemic caused a reschedule for 2021. However, New York State was still opening up slowly, the reunion was rescheduled again for …

Ron Gordon

The Tides have turned, but the winds have changed…

I talk to gym owners and fitness trainers all the time and one thing is for sure right now. The fitness business is growing again! This is a huge relief to the industry that was …

Ron Gordon

The Business of Boutiques

It’s great to be back in Upstate NY with family for the summer. This is the community where I honed my fitness business skills, and it’s very interesting to see what has stayed the same …

Ron Gordon

Are You Ready?

Being on two wheels is one of my favorite ways to see the world. Pennsylvania is really beautiful this time of the year. I like to travel solo, but this time I am traveling with …

Ron Gordon

Do you have the courage to ask this question?

Do you have trouble “closing” the sale? I used to have trouble closing the sale, but thinking back, my biggest challenge was the word “closing.” To close. What does that mean? What comes to my …

Ron Gordon

What’s On Your List?

We all have a list of things we want. Out potential new members and clients (prospects) come to us with a list of things they want. What separates a real goal from a wish is …