Tag: Fitness Business Marketing
Taking Advantage Of Black Friday And Beyond
While I personally think it’s somewhat sad, the holiday shopping season has begun. We are being inundated with promotions for Black Friday, Small Business Monday and beyond. For many retail operations, the holiday season makes …
Making Fitness Marketing Easy and Effective
Is there anything more misunderstood in the fitness industry than marketing? If we believe all the hype marketing is the solution to all our problems and challenges. We hear things like this all the time: …
Why You Have No Competition With Your Fitness Business
With the time change we have an extra hour, right? Want to put it to good use? Here’s your Mission, as Tom Cruise’s message in Mission Impossible, should you choose to accept it. Of course, …
Easily Build Your Business History
Last Sunday was rainy and gloomy, not my favorite weather for the weekend, or anytime for that matter. I decided to do something different and I visited a museum of local history for Greenville, South …
Win-Win-Win Marketing Strategy
There is no question, your current members are your best marketing asset. I am always amazed by how ineffectively this resource is used. Consider what energy you would have in your business if every one …
The Only Discount For The Fitness Professional
I’m heading out to spend some on-site time with a client today. I really like being on-site. The perspective is so different. Before I finish packing up I want to share something I am very …
How To Create A Real Explosion In Record Time
Not gonna lie. There are times I struggle when it comes to writing these emails. I know the struggle comes from inside me, an internal ego thing. I desperately want to share information because I …
Do You Turn (Enough) People Away?
Could you move into a completely new town where you know no one and quickly build a successful fitness business? Could you do it without a huge investment of money? I actually can’t think of …
Are You Ready For A Plot Twist?
My recent visit to the hospital was a shocker. I enjoy being very active. Most of my life has been spent training for triathlons, mountain climbing, kayaking and lately, riding a motorcycle. To make a …