In the fitness world, coaches, trainers, and instructors give great directions when it comes to workouts.
It’s our job and we nail it.
When it comes to our marketing and sales efforts, we need to be very specific with our directions. We need to make it “bullet proof” for people to check us out and get involved with us.
Here is a HILARIOUS 3-minute clip where Brian Regan talks about instructions on the Pop-Tarts box. Also, don’t miss his great tip on time management.
