Category: Ron’s Blog

Ron Gordon

A Few Choice Words

Our past clients and members are a tremendous resource for us. They know us. They understand our business. They spent money believing we were the best solution to help them achieve their goals. For a

Ron Gordon

Congratulations! It’s a 6 Figure Income!

2020 was certainly a challenging year. The press continually beat the negative drum. Don’t get me wrong, we had some real challenges, like we have never before experienced. On the other hand there were successes

Ron Gordon

Why We Need To Update What We Are Telling People

Updating our introductions for 2021 is vitally important in the fitness industry.

Ron Gordon

The Small Gym Explosion Is Here, Right Now

Sitting still is something I have never been good at. I travel a lot, and love the mobile lifestyle. Currently, I am visiting family in New York for a couple of months. It’s great because

Ron Gordon

Without Silence & Darkness, There Is No Music & Light.

Without silence between notes, there is no music. Without darkness there is no light. It’s a fact that opposites exist, in fact they have to exist in our world. Something, anything, cannot exist without it’s

Ron Gordon

It’s how High You Bounce!

Sometimes someone says something so simple, and yet so profound, it stays with us forever. On one such occasion I was meeting with one of my mentors and was describing, at his request, a very

Ron Gordon

Building Trust In An Uncertain World

I just got off a Zoom meeting with some trainers at a gym in upstate New York. In case you don’t know, gyms in New York are not allowed to open yet. They have no

Ron Gordon

A “Taste” Of What Our Customers Are Experiencing

I was an early self-isolator. The fuel gauge on my truck hardly moved for 8 weeks. Last Saturday I cautiously ventured out for dinner. I chose a restaurant I had frequented often in the past.

Ron Gordon

Is The Check Really In The Mail?

Do I sound like the bearer of bad news? Small fitness businesses are at a crossroads.  Unless we have a plan A that does not depend on a stimulus check and are seriously working our