Looking Sideways

We can learn a lot by looking sideways at other businesses.

The 21 Hats Morning Report is one of the few daily emails I read.

I find lots of good business information in these daily reports.

Today’s report featured a boom in weddings this year.

According to the article many people got engaged during the Pandemic and put the wedding off until a later time. That later time looks to be this year.

This could be an opportunity.

Over the years, I and some of my clients, have been approached by wedding parties to help them get in shape for the big day.

Sometimes, it’s the bride, sometimes the groom, and occasionally the entire wedding party.

This might be an opportunity to pick up some new business.

I would recommend talking to a wedding planner in your area and see if they might be interested in some kind of collaboration.

At the very least, sharing your information with their clients

Time is of the essences as the season is fast approaching.

Also, don’t forget to let your tribe know you are looking for this market.

Remember, you only get results if you take immediate action on your ideas!

Posted by Ron Gordon

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